Milepost Outside 'Kings Croft', West of Endon Village

This milepost, located outside 'Kings Croft' to the west of Endon Village, was made in 1879 by Hales & Co. of Cobridge, Stoke-on-Trent. It is constructed from cast iron and features a convex-shaped rectangular display mounted on a circular shaft with a domed head. The display is divided down the center, with the left side inscribed with "LEEK / 5 / MILES" and the right side with "NEWCASTLE / 6½ / MILES".

Historically, the road connecting Newcastle-under-Lyme and Leek, which passed through Burslem, was turnpiked in 1765. A subsequent turnpike road, now known as the A53, was established under an Act of 1840, entering Endon from the southwest and connecting to the earlier road to the northeast of Endon. The original mileposts on the Newcastle-Leek road, dating from the early 19th century, were replaced in 1879 as part of a countywide replacement scheme. The distances shown on the First Edition Ordnance Survey map from 1879 correspond to the earlier milepost, while later editions indicate distances to Burslem and Leek instead of Newcastle, as noted on the milepost itself. This pattern applies to all markers along this route.