94, 96 AND 98, PROMENADE

CHELTENHAM

SO9422SE PROMENADE 630-1/13/749 (South East side) 12/03/55 Nos.94, 96 AND 98 (Formerly Listed as: PROMENADE (South East side) Nos.94, 96 AND 98) (Formerly Listed as: REGENT STREET (North West side) No.15 Ormond Terrace)

GV II

3 terraced houses, now shops. c1820-40 with later additions and alterations including conversion to shops probably c1845 and with late C19 and late C20 ground-floor shop front. Ashlar over brick with concealed roof. EXTERIOR: 2 storeys with attic, 3 first-floor windows. Central breakforward. First floor has paired Doric pilasters to ends and paired Ionic half-columns to breakforward, surmounted by entablature. First floor has outer 8/8 sashes where original and central 6/6 sash. Second floor has 2/2 horned sashes. All in plain reveals and with sills. Crowning entablature and low parapet. Shop fronts: to left a renewed glazed frontage with glazed side entrance; to late Victorian shop front with plate-glass window with cylindrical mullions and urn caps, canted into entrance and with fascia and cornice; similar shop front to right, but glass curved on plan to angle and entrance glazed door with margin-lights and overlight with margin-lights, carved frieze, fascia and cornice. INTERIOR: not inspected. HISTORICAL NOTE: The Promenade was laid out in 1818 as a tree-lined avenue leading from the Colonnade in the High Street to the Sherborne Spa (on the site of the Queen's Hotel (qv)), by 1826 it was a carriage drive with spacious gravelled walk on either side. Buildings on the NW were the first to be developed. Although originally on either side were 'rows of elegant houses,' by 1845 when Rowe wrote his Cheltenham Guide (published 1850) he noted that 'nearly the whole of the left-hand (SE) side .. is devoted to professional or business establishments.' (The Buildings of England: Verey D: Gloucestershire: The Vale and The Forest of Dean: London: 1970-: 146; Williams GA: Guide Book to Cheltenham: 1824-: 29; Rowe G: Illustrated Cheltenham Guide: Cheltenham: 1850-1969: 12).

Listing NGR: SO9479222256