Northwick Cinema

Northwick Cinema is a building that originally opened as a cinema on 28 November 1938 and is now used as a hall. It was constructed between 1936 and 1938 with later alterations, designed for Scala (Worcester) Limited by architect C Edmund Wilford, with the interior designed by John Alexander. The building is made of brick with a concealed roof and showcases an Art Deco style. It has two storeys and five bays, with the outer two bays projecting and featuring slit windows. The central bay includes a projecting tower that displays the name 'Northwick' on a fin-like vertical sign that reaches the full height of the building. The ground floor features a flat cantilevered hood that extends the full height of the structure.

Inside, the main highlight is a group of over-life-size mythical figures, horses, and chariots crafted in fibrous plaster, which flank the proscenium arch. There are also small contemporary details such as light fittings and ashtrays. John Alexander, who trained partly at the Ecole des Beaux-Arts, was responsible for both the design and the manufacturing process of the fibrous plasterwork. The fibrous plaster groups were designed in 1936 and cost £1,138. The cinema closed around 1967, and it is noted for being the only surviving example of Alexander's work in a complete and unaltered form, although some parts have been covered with a layer of removable paint.